- Uncover the truths about direct selling.
- In this book, all your why’s, will be answered! You will have a clearer picture about the business of direct-sales.
- Why many work very hard in direct-sales business but hardly achieve any fruitful results?
- While some earn hundreds of thousands of dollars without working as hard?
- Why some experience roller-coaster ride in direct selling but still managed to move their way up?
- Why some are loyal to a direct-sales company, while others hop from one company to another?
- Why some direct-sales companies can stay at the top for only 3 years, while others lasted much longer?
- Why some direct-sales products are proven effective, while others caused people to lose half to their liver?
- Why some direct-sales leaders gain trust and respect, while others are being cursed and blamed?
- Why some are proud being involved in direct selling, while others could never accept it?
There Are Six Groups Of People Who Are Most Suitable For Direct-Sales Business
Full-time employees – especially married couples – can survive on their monthly salaries. Currently, both husband and wife rely on own salary to survive; in the future, each of them has to take up multiple jobs to survive. Direct selling is the ideal part-time job as employees can spend their after-office hours to make extra money.
If you can earn RM500 a month, it is considered an increment from the employer. If you can earn RM1,000, you will have extra RM1,000 in the pocket. The more you do, the more you earn. Instead of complaining about your employer for not increasing your salary or passively waiting for increment, it is better to grab the opportunity to make ‘bonus’. Isn’t this more practical?
I respect housewives who sacrificed their needs for their husbands and children’s welfare. In order to save the cost of hiring maid or baby-sitter, to avoid case of children not receiving proper care from baby-sitter, and to ensure that their children receive good elementary education, they would rather assume the responsibilities for the benefits of the family.
Therefore, housewives are not able to work full-time. They have to depend solely on their husbands for family expenses. Naturally, women love to buy new clothes, shoes, handbags, visit hairstylists and beauty salons. They can’t indulge in all these activities if they were to rely on their husbands’ incomes. And they can’t leave their children to go back to full-time job, hence, direct selling is the most ideal job for housewives.
After sending children to school, housewives usually have their own free-time. After the children go off to sleep, they have some free-time again. They could leverage on these empty slots to organize a small home-party, invite friends over and introduce the company and its products.
Senior citizens are afraid of being lonely and alone, yet they do not want to rely on their children. Most importantly, senior citizens should not think of themselves as being old, useless and about to die soon. If they join direct selling, their lives will become rich and colorful because they will get to know more friends and not feel lonely anymore. They can earn their own pocket money and do not need to rely on their children for monthly allowances. By attending the company’s activities, they will be able to learn as well as help others. They can be proud and happy with their contributions and achievements, thus, become more positive, healthy and are able to lead a more meaningful life.
Why do we consider professionals as one of the most suitable groups for direct selling? These people could be lawyers, architects, doctors or high-income earners from other industries. Professional will have to continue working to generate income; the moment they stop, they lose their income. Eventhough they may have sizeable savings, unfortunate accidents or terminal illness can easily wipe out all their savings.
Like what I’ve said earlier on, bosses of medium-sized enterprises will have rough and challenging times ahead, saved for bosses of large or small enterprises. In short, it is not easy to be a boss! You will have tonnes of problems to worry about, including staffing, rental, products, marketing, and cash flow problems. With the rise in wages and rentals, all profits earned will be used up to pay the workers and leasing.
In addition, a consortium with strong financial back-up can easily monopolize the market in shortest possible time. Whereas, a medium-sized company will need 3 to 5 years to build its brand and image. Therefore, the future trend is that more and more people will shift to freelance mode of operation; at least it is less stressful than being a boss.
Nowadays, the younger generation is called the “strawberry group”; they look good from the outsides, but weak in the insides as they can’t withstand stress. Most of them have big dreams and ambitions, but are not ready to work hard to achieve their dreams. They prefer the easy way out by borrowing money from friends, family or banks.
Lacking experience, capability, as well as, inability to withstand stress, these young people tend to complain, blame and give up when they face obstacles. They usually end up being deep in debt. I dare say, 9 out of 10 young persons fail because of this.
I’d like to take this opportunity to advise all young people not to into own business upon graduating. You should take the opportunity to horn your ability, capability, communication skills, public relations, and other skill sets through the platform provided by direct selling. After that, you may decide on your own future. If you are performing great in direct selling, you can continue on. If you are not doing that great, at least, you now have accumulated adequate experiences to stand a better chance in building your own business successfully.
Direct selling is like a fenceless campus; we can learn new knowledge (that we don’t learn at school or traditional organizations) to enhance our thinking, attitude, management skills, and many more. In a nutshell, people can’t live without direct selling in the near future, and that’s the trend!